Both our Taopix Online and Desktop solutions allow consumers to import photos from social media sites and share their finished photo projects with friends and family via email or social media.
Our Designer provides the ability to import images from social media sites including Instagram, Facebook and Flickr. Consumers can do this in addition to uploading photos from their device and re-using photos from saved projects.
Once the consumer has finished their photo project, they can share this via email or social media links on over 100 social media sites. Their friends are then presented with a beautiful screen preview of the finished photo gift with only one option - to purchase!
- Social media import: Increases consumer choice - increases amount of photos consumers can choose from.
- Increased choice of photos means increased volumes: often extra pages or more books are ordered.
- Share with friends: ability to share finished projects also leads to more repeat purchases of the same photobooks.
- Gifts consumers have spent time creating are effectively turned into impulse purchases for friends - no decisions needed, just the option to buy.
- Viral marketing tool - leads to increased orders!
- Additional orders could be received before the first order has hit the press!